The next big things include autonomous taxis (so-called robo-taxis) and airborne varieties, which have seen a huge investment acceleration and traction in recent months. ![]() Please email us at: recent years, new modes and services have emerged, such as pooled ridesharing with strangers, peer-to-peer car sharing (driving a stranger’s private car), and shared electric scooters, pointing to a sizable potential market in the mobility space. If you would like information about this content we will be happy to work with you. We strive to provide individuals with disabilities equal access to our website. However, because these mobility modes are already well established, we focus on new and emerging ones in this article. Note: Public transportation, rental cars, and traditional taxi services would also fall under our definition of shared mobility because the vehicles are in a fleet, customers are driven, or they are pooled with strangers. 1įor more on our perspective on robo-taxis, see Kersten Heineke, Philipp Kampshoff, Martin Kellner, and Benedikt Kloss, “ Change vehicles: How robo-taxis and shuttles will reinvent mobility,” June 11, 2019. Because driver salaries make up about 40 to 50 percent of trip fares today, robo-taxi services are expected to become price competitive to driver-based services-and perhaps even to the total cost of owning a car. Many companies, including start-ups, are investing in the research and development of this technology-not only in the automotive industry but also in the mobility industry, high-technology industry, software industry, and others. Robo-taxis and shuttles serve the same function as today’s e-hailing and taxi services but substitute autonomous-driving technology for the human driver. Flying taxis (powered by electricity or new energy) move people by air between dedicated stations, either piloted or semiautonomous. Very light vehicles (for example, kick scooters, bicycles, or electric scooters) offered for shared use to the public for a fee, either free-floating or station based.Īerial mobility. In P2P ridesharing, private-car owners drive paying passengers to their destination, mainly long distance. In P2P car sharing, car owners allow other drivers to use their vehicles for a charge. Peer-to-peer (P2P) car sharing and ridesharing. Sharing models can be free-floating (with cars picked up and dropped off anywhere) or station based, with cars returned to a dedicated location. Customers use cars provided by a company for shorter periods of time than rental, generally remaining in a geographically limited area. The driver picks up passengers at itinerary-based locations and drives passengers to their drop-off points in an order that is optimized based on the itinerary.Ĭar sharing. Riders order car service via their mobile device and share rides with other passengers. The driver, who in some regions does not need a business license, picks up the passenger and drives to the designated location.ĭynamic shuttle services and pooled e-hailing. In e-hailing, also called ride-hailing, riders order a car to pick them up via a virtual device. Additional layers of granularity can always be added, depending on the context (exhibit).Į-hailing. We segment the shared-mobility market along seven mobility verticals, depending on vehicle-ownership structure (private versus fleet vehicles), whether the customer is driving or being driven, and whether or not rides are shared with strangers (pooled or nonpooled). ![]() The modern manifestation began about a decade ago when the first major ride-hailing player appeared, and the field has grown significantly. Stretching back to 1940s Switzerland, the idea has expanded over time to include shared micromobility offerings, such as bicycles in the 1960s.
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